About Us

This page tells you a bit about us and why we are here.

We are team of experienced consultants committed to operational excellence. Our services help you reduce operational variability, instabilities and risks arising due to plant and equipment breakdown, meet forecast production and/or service goals, supply chain headaches, reduce operating costs, and increase revenues.

Conscious Asset knows that big mistakes are not an option in your position. You want the best there is on your team. 

James Reyes-Picknell, is President and Principal Consultant of Conscious Asset, a top-of-the-line operational excellence services provider. James literally wrote the book on maintenance and reliability – the others have read it, some have adopted it, others have copied it. When they need deep subject-matter expertise, the big-name consultancies call on James. He is the one you want to know.

By identifying and mitigating risks that can arise in plant and equipment operations, before they occur, we keep clients’ physical operations stable, reliable, safe, clean, efficient, and productive.

James began his career as a Naval Marine Engineer, became a Professional Engineer, and over the years has also held various other designations including: Certified Management Consultant (CMS), Asset Management Assessor (CAMA),  Maintenance and Reliability Professional (CMRP), Maintenance Management Professional (MMP), and Certified Senior Principal in Asset Management (CSAM). James has extensive operational, management, and executive experience in a variety of industries around the world. His deep understanding, insight and ability to solve problems in operational environments is unparalleled.

Click here to book your complimentary, no-strings-attached consultation with James.

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