Asset Information Management with Richard Beer

  • Course level: Intermediate

About Course

Asset Information Management is key to providing timely, accurate, and complete information for decision making in Asset Management. This course provides an overview of AIM, critical aspects and how to set up a successful AIM program governance.


Having worked with maintenance and HSSE professionals for twenty five plus years, we see the struggles Organizations have with data qualities. Inaccurate data causes a number of problems that range from safety to unnecessary downtime. Therefore it is vital for any organization to manage its maintenance data properly. This course, “Introduction to AIM”, provides attendees with a framework to connect various asset states and processes to the long term operations, maintenance and most importantly, to performance.

In this connected age where technology advancements seem to always be at the forefront, it can be easy to lose sight of what business need underlies these innovations. What can be even worse is that managers and executives lose control of what really drives business – information. In its simplest form information leads to sufficient knowledge and ultimately drives decisions then actions at all levels of any organization. “Introduction to AIM” online ties together your data and information to the distinct needs of a successful Asset Integrity program, in the context of broader Asset Management requirements. This is not a technical course that drives deep into technology and applications. Rather, it focuses on establishing processes to ensure the technology provides the right information to manage all assets safely and effectively. Decision making in Asset Management is driven in part by key performance measurements that are derived from transactional data through the work management processes. Underlying this data is the Master Data that exists for every asset. It is well established that inaccurate master data can be the source of a broad range of problems including health, safety, and environmental risks, regulatory compliance and reduced uptime.

During this course, we will discuss how the data and information that relates to any physical asset has a parallel life to that of the asset itself and the concept of the Information Plant. We will discuss establishing an Asset Information Management (AIM) program, which provides the framework that connects the various asset states and processes to the long-term operations and maintenance needs, performance and risk management, and management of change structures. You will also gain insights into how to establish or enhance your asset data management processes focused primarily on your ERP/EAM/CMMS Master Data and establish controls through an asset data and information management governance program for long term sustainment.

This course earns 0.55 CEUs upon successful completion.

Here are some convenient links to recommended reference materials:

Book: “Uptime – Strategies for Excellence in Maintenance Management” (3rd edition)

GFMAM “Asset Management Landscape”

ISO 5500x standards


Topics for this course

10 Lessons5h 39m 29s

Introduction to Asset Information Management

1 Introduction00:21:29
2 Asset Integrity00:21:20
3 Data and Information00:29:59
4 Asset Information Lifecycle00:20:53
5 System and Application00:22:05
6 How Data Support AM Strategies00:22:26
7 How Data Supports the Work Management Process00:21:40
8 Performance Management00:20:20
9 Defining the AIM Program00:25:53
10 Data Governance00:22:24

Final Exam

About the instructors

James Reyes-Picknell is the author of "Uptime - Strategies for Excellence in Maintenance Management" (2015), “Reliability Centered Maintenance – Reengineered” (2017), and “Paying Your Way” (2020). He is a Mechanical Engineer (University of Toronto 1977) with over 43 years working in Reliability, Maintenance and Asset Management. James is widely regarded as a subject matter expert in ensuring the delivery of value from physical assets. His experience spans a wide range of industries, mostly in the private sector, many in natural resources, all dependent on physical assets for their success. James’ career includes naval service (Canada), petrochemicals, aerospace, shipbuilding, pulp and paper, mining, oil and gas, manufacturing, gas and electric utilities, project management, software implementation, management consulting and training delivery. James is a professional engineer (PEng), certified management consultant (CMC), maintenance management professional (MMP), certified asset management assessor (CAMA) and certified blockchain professional (CBPro). He is the 2016 recipient of Canada’s prestigious Serio Guy Award for outstanding contributions to the profession.
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Richard Beer

Maintenance Management Specialist - Instructor

An exceptional leader, over twenty years of professional experience in maintenance management, demonstrates outstanding strategic and business planning skills.  Creative, analytical, goal-oriented and an innovative problem solver, motivated to increase efficiency and improve effectiveness and morale.  An excellent persuasive communicator and team player who led and directed projects with budgets of $60K to $2.4M, with superior computer skills and a strong work ethic. Richard has developed and teaches our Planning and Scheduling training, including some tips on how to get the most from your CMMS / EAM. Extensive experience in designing and implementing maintenance strategies including work management and materials management to support planning and scheduling efforts. The result for clients is the ability to move from a reactive maintenance environment to a proactive approach resulting in a significant reduction in maintenance expenditures. In support of the strategy, Richard has implemented various CMMS and EAM software. Throughout the course of his career, Richard either has experienced or witnessed the tragedies of bad data. As such either during the course of software implementations or data workshops has championed the importance of “Asset Information Management”, AIM and the importance of establishing the rules of the game.

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Material Includes

  • Access to instructional video content (3h 39m 29s)
  • Exam - single choice questions and essay
  • PDF copy of course slides (watermarked)


  • Chapter 12 of the book, "Uptime - Strategies for Excellence in Maintenance Management" (3rd edition)
  • ISO 5500x series of standards
  • GFMAM "Asset Management Landscape"

Target Audience

  • General Managers
  • Maintenance Managers & Superintendents
  • Operations/Production Managers & Superintendents
  • Supply Chain/Stores Managers & Superintendents
  • Information Management/IT Managers & Superintendents
  • Human Resource and Finance Managers